Blog

Image
Joy Ann Reid Headshot

MSNBC's Joy-Ann Reid Highlights Importance of Voting

By now, you’ve all heard of the ALS Ice Bucket Challenge. People from all over the world are filming themselves as they pour a bucket of ice water over their heads in order to raise awareness and money for The ALS Association, which is fighting amyotrophic lateral sclerosis (ALS), commonly known as Lou Gehrig’s Disease. Upon completing the challenge, the drenched participant looks into the camera and tags additional people to complete the Ice Bucket Challenge. According to the challenge, one may either accept the ice bucket or donate to The ALS Association. Fortunately for The ALS Association, it appears that many participants are doing both, which is growing the profile of this fine organization and helping us get closer to striking out ALS.

Joy-Ann Reid, host of The Reid Report on MSNBC, recently took her Ice Bucket Challenge one step further. In her video, Ms. Reid urged all Americans to vote. She elaborated that she was referring“[n]ot just voting for the president, not just voting for United States senator. I’m talking about voting for everything at the municipal level that really impacts your life. That’s your mayor, that’s your city council people, your school board, judges, your prosecutor.  People that really impact your daily life.”

Ms. Reid continued by challenging everyone watching her video to find one person who is not registered to vote and encourage them to register. We are then to tweet her at @JoyAnnReid or @TheReidReport with our story using the hashtag #1VOTER. This is Joy-Ann Reid’s 1 Voter Challenge and she is requesting Vines, photos, selfies, and videos with our experience in helping to register one voter.

Ms. Reid's #1VOTER challenge was a great success over the Labor Day weekend and we here at U.S. Vote Foundation are hoping that you will continue the momentum all the way to Election Day. US Vote applauds Ms. Reid’s efforts to generate greater interest in voting. Please include @USVoteFoundation when you tweet Ms. Reid with your #1VOTER experiences.